Rhayader is set to become known as ‘The Outdoors Capital of Wales’ as part of a drive to promote the small Mid Wales town and its businesses as a tourist destination.
The new branding follows a strategic plan written by Spencer David Consultants who have worked closely with Rhayader 2000, an action group that works on the development of Rhayader as a tourism destination, and the town council over the past year.
The new branding follows a strategic plan written by Spencer David Consultants who have worked closely with Rhayader 2000, an action group that works on the development of Rhayader as a tourism destination, and the town council over the past year.